Shopping with Whole And Natural should feel safe and simple. Here, in plain English, is how we protect your payment, what information we collect, how we use it, and how to opt out of anything. We never sell your personal information.
Last updated: October 9, 2026
- Secure checkoutEncrypted (SSL) checkout. Your card details go straight to our payment processor — we never see or store your full card number.
- We never sell your dataWe share only what’s needed to process, ship and support your order, and to run the store.
- Unsubscribe anytimeOne tap at the bottom of any marketing email, or just text, call or email us.
Secure checkout
Everything you do on our site — browsing, your account, checkout — is protected with SSL/TLS encryption (our certificate is issued by DigiCert, so you’ll see the padlock in your browser). Checkout is hosted by BigCommerce, and your card details never touch our own servers.
When you pay, your card number, expiration date and security code are sent directly to our payment processor, Braintree (a PayPal service). We never see or store your full card number. If you choose to save a card to your account for next time, it’s stored securely by Braintree — not on our servers. Ways to pay at checkout:
Your account is protected by the password you choose. Please keep it private, and let us know right away if you think someone else has used it.
What we collect
- Order details: your name, email, phone number, billing and shipping address, and what you bought. Payment details go only to the payment processor.
- Account details: if you create an account, your name, email, password (stored encrypted) and your saved addresses and order history.
- Contact details: whatever you send us when you text, call, email, use the contact form, sign up for our emails or leave a product review.
- Site & device information: the usual technical data every website receives — IP address, browser and device type, the pages you visit and the site that referred you — collected through cookies and similar tools (see Cookies below).
How we use it
- Your orders: processing payment, packing and shipping, sending order and tracking emails, and handling returns.
- Customer service: answering your texts, calls, emails and contact-form messages, and checking on an order for you.
- Marketing emails: if you sign up for our newsletter or the sign-up pop-up, we’ll send news and offers. Every one has an unsubscribe link. If you start checkout and leave items in your cart, we may email you a reminder.
- Reviews: after an order, our reviews partner may email you an invitation to review what you bought. Reviewing is optional, and you can unsubscribe from those emails too.
- Improving the store: understanding which pages and products people look at, fixing problems, and measuring our ads.
- Safety: screening orders for fraud and protecting the site and our customers.
Who we share it with
We don’t sell or rent your personal information. We share it only with the services that help us run the store, and only what each one needs:
- BigCommerceThe platform that hosts our store, your account and the checkout.
- Braintree (a PayPal service)Processes card payments; PayPal, Venmo and Apple Pay payments run through it too. Amazon Pay handles orders paid with Amazon Pay.
- Shipping carriers & ShipStationWe print labels through ShipStation and give the carrier your name, address and phone number so your package arrives.
- MailchimpSends our newsletter, the sign-up pop-up, and order-related and cart-reminder emails.
- YotpoPowers our product reviews and review-request emails.
- Google & MetaGoogle (Tag Manager, analytics and Google Customer Reviews) and Meta (Facebook and Instagram) tools help us measure site traffic and our ads.
- Fraud-prevention servicesHelp us confirm that an order is genuine before we ship it.
We may also share information when the law requires it (for example a valid legal request) or to protect our customers, our store or our rights.
Cookies & how to opt out
Cookies are small text files your browser stores. Ours keep your cart and sign-in working, remember your preferences, and — through Google and Meta tools — help us understand site traffic and measure our ads.
To opt out:
- Block or delete cookies in your browser’s settings (look under Privacy). The cart and sign-in need cookies to work, so some features may stop working.
- Opt out of Google Analytics with Google’s browser add-on.
- Manage ad personalization in your Facebook ad preferences and Google ad settings.
Email & text messages
Emails: order confirmations, shipping and tracking emails go to everyone who orders. Marketing emails go only to people who signed up, and every one has an unsubscribe link at the bottom. You can also text, call or email us and we’ll remove you.
Texts: when you text us at (718) 568-9195, we use your number to reply and to help with your order. Want us to stop texting? Just say so and we will.
Your choices & data requests
You can see and update your details any time by signing in to your account. You can also ask us to:
- send you a copy of the personal information we have about you,
- correct it, or
- delete it (we keep order records only as long as we need them for taxes, accounting and fraud prevention).
Email info@wholeandnatural.com or text or call (718) 568-9195. We’ll confirm it’s you and take care of it.
Children
Our store is not directed at children under 13, and we don’t knowingly collect personal information from them. If you believe a child has given us information, contact us and we’ll delete it.
Policy updates
If we change how we handle your information, we’ll update this page and the “Last updated” date at the top. By using our site you agree to the practices described here.
Questions?
Text or call (718) 568-9195
Email info@wholeandnatural.com
Mailing address
Whole And Natural1274 49th Street, Suite 371Brooklyn, NY 11219